STAFF REPORT KHI: The United Nations Human Settlements Programme (UN-Habitat) and UNICEF, in close collaboration with the Institute of Business Administration (IBA) Girls Sports Society, has recently organised a football tournament in Karachi.


The event was part of their awareness campaign with the youth of the country to raise voice for better water, better jobs in celebration of the World Water Day 2016 and its theme “water and jobs”.


The tournament was an excellent platform to motivate the young footballers from IBA, NUST, IoBM, and Sir Syed University to raise their voice for better water, better jobs.


The final match was between NUST and Sir Syed University which was won by the latter.


A formal dinner for the finalists was arranged and they were sensitized regarding the importance of World Water Day and its message and were urged to take measures in their personal capacity and as an institution.


Meanwhile, a selfie contest was initiated for the wider audience to give social media coverage to the cause through which the students demonstrated their support by using the exclusive hashtag (#WaterforPakistan) for the event. Surveys were also conducted before and after the matches to gauge the willingness of the young people to pay for safe drinking water and various speeches were delivered to disseminate the World Water Day messages.


UN-Habitat Pakistan has implemented various projects for water, sanitation, and hygiene and continues to spend time, effort, and resources to spread awareness and bring a positive change in the lives of the Pakistani people.

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