increase-ad-revenue-with-ad-optimization-managementSTAFF REPORT IBD: The PTCL has announced its half yearly revenues posting a record net profit of Rs 8.6 billion for the period of October-December 2012 along with 37 per cent revenue growth compared to the previous quarter.

According to a statement, the PTCLs administrative was up by 21 per cent during the quarter, coupled with a 13 per cent rise in selling and marketing expenses. Its finance costs increased 223 per cent to touch Rs 104 million, while tax expenses declined by a staggering 717 per cent.

The company announced these results in the audited accounts for the six months period ended 31st December 2012, after the change of financial year of PTCL Group to correspond with the calendar year.

“The increase in the companys revenue streams is an indicator of our dynamic corporate identity and increasing customer base.

According to the PTCL Board of Directors announcement, the PTCL Groups revenue for the six months period ended 31st December 2012 stands at Rs. 62.6 billion, showing a growth of 15 percent over the last quarter with 28% profitability for the reported revenues.

It noted one-time VSS cost of Rs. 9.467 billion, and hence reported accumulated net loss of 743 million for the half yearly period. The Companys shareholders received a loss of 15 paisa per share, compared to profit of Rs1.41 in 1HFY12.

PTCL remains the market leader in broadband internet segment with more than 1.4 Million customers; the service is available in more than 2000 cities and towns across the country.

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