4 Digital Marketing Strategies to Grow Business in Pakistan

These days the internet marketing is known as one of the most popular medium for attracting people towards your digital business. You can attract hundreds of people to your local business if you know how to market to the right audience.

4 Digital Marketing Strategies to  Grow Business in Pakistan

Over the last couple of years, Pakistan has seen a tremendous growth in internet marketing. Owing to this revolutionizing advertising medium it has become an integral part to invest in digital marketing agencies to target your business to the right audience. There are also universities that are funding students to start their businesses

1. Run Facebook Ads for targeting

Digital marketing is now known amongst the most interactive means to instigate and persuade people to buy from your business. These are done through tailored made online marketing campaigns. Managing these digital marketing campaigns is something that doesn’t sound easy. 

Facebook helps to show the ads to relevant people only who are interested in your business. But this strategy works well when you have set a separate budget for Facebook marketing because Facebook marketing requires testing the audience to run a successful campaign. If you start designing your Facebook campaigns without any research then it won’t take you too far because you may not see the results and keep on spending money.

You need to design a bespoke campaign for your business by adequately spending time in creating a buyer persona. Spend adequate amount of time in learning about Facebook targeting to target and scale the campaigns so you can get more exposure and sales out of your advertising campaigns.

An eCommerce store selling online glasses in Pakistan, has seen great results by incorporating Facebook in their marketing strategy. If you are looking for instant results, then investing in Facebook Ads would be the best strategy for your business.

2. Invest in a website

In the next few years, it will become significantly important for a business to have its online presence. The online presence over the social media platforms would not be sufficient to grow a business. In order to keep your business thriving and do not relying on third party platforms it is better to invest in your own website, where you have the control over your online business.

It is pretty common and has happened with plenty of businesses whose social media handles were terminated without any warning. To tackle, this issue it is better that you have your own platform where you can do business independently. A website act as an online store for your business and showcase your best face online.

3. Invest in search engine optimization

Another aspect is to invest in search engine optimization for your business. SEO is something that reaps the benefits in the long run. A fully optimized website that attracts tons of targeted traffic can bring in more leads for your business. You can even close more deals when the people who are interested in your product or service comes to you directly. This is what SEO does for your business.

Hiring a digital marketing expert can help you to deal with the technical aspect of your business. It can bring your website in the top of search engine rankings so you tend to get more people visiting your website and calling you for business.

4. Create strong social presence

Creating an online social presence leads you to get more eyeballs. You will get more recognition and your brand will stand out from the crowd. If you keep on updating your social media presence by posting on Facebook and tweeting daily, you will see that eventually, you will be reaching out to more audience for the offers, discounts and giveaways that you offer.

13 thoughts on “4 Digital Marketing Strategies to Grow Business in Pakistan

  • December 31, 2018 at 2:21 am


  • February 5, 2019 at 2:02 pm

    Thank you ,I like your post keep it up .i will be waiting for your future post.for the digital marketer this post is very useful .once again thanks for the wonderful post. And also I listing somewhere one of the company names like boxfinity who provides Best Digital Marketing Services.i gave the company URL in below

  • July 3, 2020 at 7:27 pm

    Best article on digital marketing. explained all of my doubts.
    Here’s our Digital Marketing Agency in DHA Phase 7 Karachi.
    Providing the best services at reasonable prices.

  • July 23, 2020 at 3:55 pm

    very important tips,thanks for sharing these tips for us.help me lot.i develop a website to start my business.visit on that site The Lady Shop

  • August 22, 2020 at 5:01 pm

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  • December 3, 2020 at 7:41 pm

    HEY! Its such a great article, are you looking for Website Development service in Pakistan

  • February 4, 2021 at 11:12 am

    It’s a great article, thank you for sharing.
    For learning short courses in lahore which help individuals to boost the professional skills. When you want to excel your skills and want to be entrepreneur and also polish your skills so you get good job according to your skills.

  • March 1, 2021 at 3:58 pm

    I was facing difficulties in growing my business online. But reading your excellent article and doing a Digital Marketing Course proved helpful to maintain my presence online. Thanks for sharing unique digital marketing strategies.

  • July 10, 2021 at 3:29 pm

    Good Read. Thanks For sharing. Applause to the way you describe strategies in an easy reading way.
    I’m Also Running an Online Glasses Store in Pakistan.

    Easy Sight was established truly in 2005 by a gathering of experts in Karachi, Pakistan, and later our physical stores grew more branches for client facilitation. We have begun our online store in 2012 to satisfy the need of individuals from each edge of the world at moderate costs under the rules concerning the approaches and saved rights.

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