STAFF REPORT IBD: Warid Telcom s top management is keen to acquire 3G licence as it has decided to participate in the upcoming auction of 3G license in order to provide advanced services to their customers in future.
The 3G technology will definitely provide an edge to operators among the market players of the sector particularly for attracting new customers into the base, while retaining its existing base, a source in the industry said quoting companys official.
Warid will try all options to remain at par with its competitors in order to become a favorite network of customers, the official said.
The management of Warid is seen strong with the arrival of telecom industrys top guns in 2011 which include Zohaire A Khalique, Shahab Hafeez and Ali Raza Mehdi. Since then, the company has been witnessed coming up with different working strategies and improvement of customers base and services plans.
Amongst the existing players, Warid Telecom is keen to get the 3G licence besides Mobilink, Telenor, Ufone and Zong. However, there are reports that international players will also be interested in acquiring 3G licence and start their operations in Pakistan.
It is expected that license base price will be driven at expected high level with the participation of existing and new entrants in the process.