STAFF REPORT LHR: Waseela Microfinance Bank Limited (WMBL) has started its operations in Pakistan with the opening of its first branch in Islamabad.
The Bank has been established to cater the need for banking and financial services that are simple and easily accessible for the unbanked and under-banked. WMBL will also introduce mass market financial products for providing more choices and benefits to the people of Pakistan.
Speaking at the inauguration, Ghazanfar Azzam, President and CEO, Waseela Microfinance Bank Limited, said, “Waseela Microfinance Bank and its management will continue to research, innovate and offer customer focused solutions that are easily accessible to the general public.”
The Bank is the latest addition to the microfinance industry of Pakistan with a goal to serve lower-income groups by providing structured financial services suited to their needs.
“WMBL has been established with a vision for economic and trade empowerment in both rural and urban communities, offering customer focused products and outstanding banking services. WMBL is a fully owned subsidiary of Orascom Telecom Holdings, and a sister concern of Pakistan Mobile Communications Limited (PMCL),” he said.

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